Increase in global lottery sales for 2011: Malta retains strong

Daniela Bartolo | Published on 03 Apr 2012

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Worldwide lottery in sales in 2011 have increased by 13% over 2010 as the industry continued to brush off the lingering effects of the global financial crisis.

The World Lottery Association has attributed this growth to a growth in the Asia-Pacific region that recorded an 18.9% increase, notably due to a continued rise in the popularity of lotteries in China.
Equally strong were the Latin American and the European markets, with the former registering a 15.7% increase in annual sales while the Europe saw a 10.7% increase in lottery sales.
Contrastingly, the aggregate increase in sales in North America added up to 6.2% when compared to 2010.
This reflects the increase in revenue that Malta gaming licence holders have witnessed in the past months affirming Malta’s position as a gaming hub.

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